In the Media
Publications & Blueprints
ABOUT
Meet Aidan Montague
I am a professional engineer by background and a former Chartered Member of Engineers Australia. With experience as a design engineer in the Mining and Oil & Gas industries, I've worked in design offices for companies like Rio Tinto and Fluor, and contracted on-site for Alcoa, Woodside (Offshore Exploration), Pertamina (Indonesia), and many others. These roles provided me with invaluable insights into how sophisticated companies operate and what it takes to capture their attention.
After a career shift, I found myself leading sales and marketing teams for some of the world's most successful technology companies, including Cisco Systems, across Australia, London, Johannesburg, and Singapore. Additionally, I headed up Sales and Marketing in Sydney for RESIMAC, Australia's leading non-bank home lender, further showcasing my experience in the Fintech sector. I have also consulted for Dubai-based EDE Mining.
These diverse career paths don’t typically intersect, giving me a unique understanding of the business challenges faced by companies in engineering, mining, technology, fintech, and particularly startups.
My combined experience in engineering, high-level sales and marketing, Fintech, and consulting provides me with a rare perspective on bridging the gap between technical expertise and business acumen. This uniquely positions me to help companies with complex products and services effectively sell and market to sophisticated decision-makers.
The New Rules of the Digital Age
A Collaboration with US East Coast Hip Hop Artist, Jus Daze - 2014
Based on the Book "How to Grow Your Business with SPEED" by Aidan Montague
With "Jus Daze" NY 2014
Jus Daze - Winner Jimmy Fallon "Battle Rap" Contest
Aidan on Sky News Business - 2015
How to Grow Your business with Speed
And now for something completely different!
I think you could best describe this project as a minor departure from my roots as structural design engineer.
Back in 2014 I was fortunate enough to find myself in the same orbit as ground-breaking, US East Coast "Hip Hop" Artist, Jus Daze. Now, I don't plan to get into the back story on that one - perhaps over a beer!!
Here was the deal. I agreed to write some lyrics, roughly based on the short eBook that I had just written - How to Grow Your Business with SPEED, and Jus Daze would sing and produce a music track around it. Of course, we could have done it the other way around - but that may not have worked so well. Just a theory.
Anyhow, It started off as just a fun project, but we really liked the result of the initial collaboration.
To cut a long story short, we finished up collaborating on an entire album over the course of a few months - all based on the ignominious little eBook that I had initially slapped together as a free giveaway for my unsuspecting clients.
But, here is the kicker. It turned out that the album got off to bit of a roaring start - before eventually slipping into the obscure bowels of Hip Hop history. In fact, it hit #2 on iTunes, for its category, during the first week of release in the US!!
Of course, I had to grab a screenshot!! - as you can see above.
I think the album is still floating around iTunes somewhere, but if you want to hear a sample, here are a couple of tracks below.
Turn your earbuds up to 11 and Enjoy!